Executive Master’s Degree in International Media Innovation Management

On completion of the Master’s Degree Program in International Media Innovation Management, you will be able to develop creative strategies, to apply change management in business operations, and to implement innovation processes. You will have trained these skills in several real innovation projects in various European media companies. In the course of your studies, you will build an international network of experts, including your fellow students, renowned instructors from European and American universities, and managers from the TIME industry (telecommunications, IT/Internet, media, and entertainment).

Through individually tailored language training, you will have raised your level of competence in one or more foreign languages. Training in a globalized context builds your intercultural skills. You will learn leadership in in-depth workshops. Furthermore, you will be able to analyze and reflect on current developments in international media economics, media policy, media ethics, media law, media literacy and cross-media journalism, and to evaluate them from a perspective that connects theory and practice - and all far from the bustle of day-to-day routine.

The two-year program of study in International Media Innovation Management (IMIM) is aimed at persons with an undergraduate degree who want to take on responsibilities for planning and shaping processes of change and innovation, and for the future of the business, in their existing organization or independently. Close contacts to leading media and technology companies in several European countries are integrated in the course’s forms of instruction, projects and studies. Thanks to scholarships, such as that sponsored by the City of Vienna, highly qualified applicants who do not have sufficient funds of their own or support from major companies can also be accepted. This program of study is particularly advantageous for:

• High-potential employees in the TIME industries (telecommunications, IT/Internet, media, entertainment) who have a pronounced interest in media innovation and convergence.

• Employees who want to prepare themselves for assignments with executive and management responsibilities.

• Persons who have experience with and an affinity for communication and journalism.

• Working professionals who want to improve the future position of their organization or company in new segments or with new products or services.

To enroll in the program of study in International Media Innovation Management, you must have an undergraduate degree and as a rule at least 5 years’ work experience in the IT, media, telecommunications and entertainment industries, or in the creative industries. Excellent English language skills are also required. The enrollment is limited to about 20 students, who are selected by the IMIM Academic Board.

Course language: English